Far too many sales letters, web pages and other marketing material fail because the reader isn’t told what to do, what action to take, where to go or how to order what’s being sold.Imagine you read an advertisement for something you rea...read more...
I love fairs! Anywhere there's a bargain to be snagged, you'll find me rummaging through the boxes, tables and car-boots for undiscovered goodies. So, it was with great excitement that I received a flyer in the mail for a fair at a local college.At l...read more...
I phoned my girlfriend on Sunday night to see how she was after an operation. A strange male voice I didn't recognise answered with, "Hello?". I apologised, said I had the wrong number and hung up. I checked the number and redialled. Same response. S...read more...
You can keep in touch with Word Wizard through Twitter, Facebook, Skype and Linkedin.
Phone: 0800 WIZARD or email: contact page
A one or two page document announcing something newsworthy that is sent to the media for publication. It is often accompanied by a relevant photo and possibly other documents such as a company profile, FAQs, etc
By gaining free publicity for your business in publications read by your target market. One of the best ways to get your name in print for free when you want to raise awareness amongst potential customers.
Media releases can also be used on your website, posted to your Facebook and LinkedIn profiles, and used as articles on the web.
Whenever you have a newsworthy event or happening to announce. Examples are winning an award, moving premises, hiring someone or launching a new product or service. Whatever you think your customers and potential customers would find interesting.
You can try writing one yourself or contact the Word Wizard to chat about whether it is appropriate for your business.