Blog Posts
How to Use Content to Build Your Presence on LinkedIn
If you want to fully utilise the amazing power of LinkedIn, you need to publish content. Why? This article answers that question. It also explains:…
Get a head start in 2021. 77 tips for your LinkedIn profile
Get ahead on LinkedIn. 77 tips for your LinkedIn profile.In December 2019 I wrote that it was the year New Zealand had woken up to…
New LinkedIn Algorithm Research Reveals How to Leverage LinkedIn
New LinkedIn Algorithm Research Reveals How to Leverage LinkedIn Social selling and LinkedIn expert Richard van der Blom recently published new LinkedIn algorithm research. His…
Are you publishing on LinkedIn Yet? If not, why not?
Are you publishing on LinkedIn Yet? If not, why not? Publishing is a good way to be seen and to share a lot of knowledge.…
Why it’s important to check out the person you want to connect to
Are you a serial connector on LinkedIn? Or a considered connector? The former connects indiscriminately with anyone. The latter looks at the person’s profile to…
Connecting – one of the cornerstones of successful LinkedIn marketing
Having a sizeable network that is engaged and active is the crux of achieving both credibility and visibility which inevitably leads to the building of…
[Sep 2020] Big Changes Coming to a LinkedIn Near You!
Significant changes are being rolled out to LinkedIn members over the next few months. Here are some of them.
4 Powerful Strategies to Maximise Your LinkedIn Success
Do you want to achieve Link∙Ability? Four powerful strategies to maximise your LinkedIn success. One of my key messages about making the most of LinkedIn…
10 LinkedIn Post Ideas
10 LinkedIn Post Ideas For When Inspiration Fails Don’t know what to write about on LinkedIn? You’re not alone! In this article I share 10…
LinkedIn Profile Checklist for Business Professionals
To stand out in today’s competitive environment, your LinkedIn profile needs to leap off the page. Here’s the Word Wizard’s quick start to a standout…
Electrify your LinkedIn Profile
By adding a few simple visual elements, your LinkedIn profile will leap right off the page and you will become someone who people want to…
10 Tips to Create a Compelling LinkedIn Profile in 2020
Whether you are a jobseeker, a business owner, a thought leader or a business professional, you need a compelling LinkedIn profile. Here’s how.
New ‘Featured’ Section elevates your LinkedIn profile to a whole new level!
‘Featured’ is one of the best innovations to LinkedIn profiles in many a long day and is a game changer!
LinkedIn for Job Seekers – A Profile Checklist
Competition for jobs is now intense. To be one of the lucky ones, your LinkedIn profile needs to stand out. Here is the Word Wizard’s…
LinkedIn Background Photos
Too often people ignore the background photo area. This is a key lost opportunity to stand out from your competitors. Here’s how to get noticed.
Engagement: the much overlooked secret to being seen on LinkedIn
How can I achieve greater visibility on LinkedIn?
The Value of LinkedIn Comments
How engagement or comments can dramatically increase post viewer numbers.
Why building a strong network is important
How to choose the right connections to help you achieve your LinkedIn goals.
How to create a network of industry collaborators
Use LinkedIn to find and build your own personal industry network.
5 Reasons to Use LinkedIn Voice Messages
Few people know the LinkedIn app allows you to send voice messages. Even fewer are using it to establish connections and develop relationships. Here’s why…
Overview of one of the best new features in 2020 – the Featured section
LinkedIn Polls are Back!
LinkedIn polls made a welcome return to LinkedIn in Q2 2020 and provide a simple way to survey LinkedIn members.
LinkedIn – Marketing’s Best Kept Secret!
Of LinkedIn’s 690 million members, only a fraction share content each week making this an untapped opportunity for those who do publish to be seen…
The Key to Building Relationships on LinkedIn – Direct Messaging
Learn how to use direct messages to nurture and build relationships, pave the way to take discussions offline and promote your business.
77 Tips for Getting the Results You Want on LinkedIn
This comprehensive, quick fire article shares dozens of ideas for being successful on LinkedIn.
3 Must-Haves For a LinkedIn Posting Programme To Get You Noticed
Investing time, energy and resources into posting on LinkedIn is a big step. Here’s what you’ll need.
What do you want your LinkedIn posts to achieve?
The first step in any content plan is to know your objectives.
What makes a LinkedIn post truly great?
5 great posting ideas, 5 terrible ideas and 4 examples of great posts.
Text, Image or Video?
How NOT to be a LinkedIn spammer!
It’s a fine line between communicating and spamming. Here’s how to avoid a reputation as the latter.
LinkedIn Posts – Everything You Need to Know
Posting content on LinkedIn will reap huge rewards, including potential new business. This article shows you how to post content that is compelling and eye-catching.
Publishing Posts – STILL the Best LinkedIn Strategy for 2020
If your aim on LinkedIn is to share knowledge or information with the goal of building a reputation in your field, then publishing posts and…
How LinkedIn Posting Gets You Noticed
More than a third of all LinkedIn members never share content on LinkedIn and only 16% do so several times a week. That provides enormous…
The Value of LinkedIn Company Pages in 2020
5 key reasons to start using LinkedIn company pages.
How to comment/engage as a company page
Are you managing a LinkedIn page for your company but get frustrated because you can’t engage on others’ posts from that page? You can and…
Tips for Excellent Company Pages
If you are keen to do more with your LinkedIn company page, these tips will help you get the best results for your efforts.
5 Reasons to Start Using LinkedIn Company Pages
Recent positive changes to company pages make them now essential in LinkedIn marketing. Here are 5 reasons why.
Changes to the LinkedIn algorithm June 2020
Much has changed on LinkedIn in recent weeks. Here are two major changes you need to know.
Long profile headlines now available to everyone!
A 220-character profile headline is now available to everyone on desktop and app.